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Outliers: The Story of Success (Hardcover).
Autor: Malcolm Gladwell.
Editorial: Little, Brown and Company,
First Edition (Noviembre 2008).
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Don't Make Me Think:
A Common Sense Approach to Web Usability.
Autor: Steve Krug.
Editorial: New Riders Press; 2nd edition (Agosto 2005).
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Prioritizing Web Usability
Autores: Jakob Niielsen y Hoa Loranger.
Editorial: New Riders Press (Abril 2006).
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El Punto Clave
(The Tipping Point. How Little Things Can Make a Big Difference)
Autor: Malcolm Gladwell.
Editorial: Taurus (Febrero 2007).
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Designing Web Usability.
The practice of simplicity.
Autor: Jakob Nielsen.
Editorial: Peachpit Press; (Primera Edición,
Diciembre 1999).
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How Customers Think
Essential Insights into the Mind of the Market.
Autor: Gerald Zaltman.
Editorial: Harvard Business School Press (Febrero 2003).
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Web Analytics: An Hour a Day
Autor: Avinash Kaushik.
Editorial: Sybex (Junio 2007).
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La fuerza del optimismo
Autor: Luis Rojas Marcos.
Editorial: Aguilar (Octubre 2005).
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The 22 Immutable Laws of Branding
How to build a product or service into a world-class brand.
Autor: Al Ries y Laura Ries.
Editorial: Collins Business (Septiembre 2002).
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Blink: Inteligencia Intuitiva
¿Por que sabemos la verdad en dos segundos?
(Blink: The Power of Thinking Without Thinking).
Autor: Malcolm Gladwell.
Editorial: Santillana USA (Octubre 2005).
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Differentiate or Die:
Survival in Our Era of Killer Competition
Autor: Jack Trout.
Editorial: Wiley (Septiembre 2001).
Ver en Amazon.com. |
